OUR AMBASSADORS

From gravel to tri to road, our Ambassadors are a group of athletes that inspire us every day and embody all the best parts of what it means to ride a bicycle.

Caroline Dezendorf

Caroline is never one to shy away from a challenge, balancing a career in science education with elite gravel and mountain bike racing. Caroline feels at home on the race course earning podium finishes in some of the world's premier gravel, mountain bike, and cyclocross races. But her true passion is in supporting others to pursue their passions. Caroline coaches her local NICA mountain bike team and is involved in initiatives to get more girls on bikes.

Chris Hall

Chris has been someone who throws himself into every challenge with a smile and is always looking to support charitable causes important to him by testing his body to the absolute extreme. Whether it's riding across countries, or racing in extreme conditions, he hopes to inspire others to try something new and out of their comfort zone.

Fred Van Lierde

Frederik has been riding Cervelo since 2008. He won the Ironman World Championship in 2013 and 5 Ironman Nice titles in his career. He’s jumped to the other side of things practicing ‘active listening’ as a Triathlon Coach and Assistant Physical Training Instructor.

LISA BENTLEY

In the course of her career, Lisa has won 11 IRONMAN races, 11 IRONMAN 70.3 races, several top 5 finishes at the IRONMAN World Championships, represented Canada on multiple National Teams and at the Pan American Games and was ranked top 5 in the world.

MATTHIAS SCHINDLER

Matthias lives and loves an active lifestyle. His strength is discipline but passion and joy are also crucial to him. Pushing his own limits and enjoying it, sums up what motivates him most.

MATT LIETO

Matt Lieto took the long road to be at the top of the gravel scene, losing 85 lbs in his 20’s, then racing triathlon professionally in his 30’s, and now pushing around the youngsters in his…well, never mind. Matt’s joy for exploration has had him riding gravel for decades, and now he uses that experience, and his old man strength to find new challenges to keep things spicy.

REESE RULAND

Reese enjoys spending her time exhausting herself in the mountains and desert, normally on a bike but is known to dabble in ultra trail running. She is a pop tart enthusiast, and mom to two French Bulldogs, Loaf and Oatie. When she's not out on some big adventure, she enjoys working with athletes on developing a healthy relationship with endurance sport and their bodies.

SIKA HENRY

Sika is the first Female African American Pro Triathlete. After a traumatic cycling accident in 2019, Sika came back five months later and placed 6th (female amateur) at IRONMAN 70.3 Augusta and crossed the finish line at the IRONMAN World Championships in Kona two weeks later. From collegiate high jumper to two-time marathon winner, Sika looks forward to joining the pro ranks.

TIM REA

Tim Rea is a retired Professional Triathlete now focusing on life after triathlon—gravel racing, long adventure rides and finding new cycling challenges to push himself where ever he can. Tim’s favorite bike is his 2021 R5 Classics Edition.

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TIM REA

Tim Rea is a retired Professional Triathlete now focusing on life after triathlon—gravel racing, long adventure rides and finding new cycling challenges to push himself where ever he can. Tim’s favorite bike is his 2021 R5 Classics Edition.

Country: United States

Social: @timrea

Caroline Dezendorf

Caroline is never one to shy away from a challenge, balancing a career in science education with elite gravel and mountain bike racing. Caroline feels at home on the race course earning podium finishes in some of the world's premier gravel, mountain bike, and cyclocross races. But her true passion is in supporting others to pursue their passions. Caroline coaches her local NICA mountain bike team and is involved in initiatives to get more girls on bikes.

Country: United States

Social: @caroline_dezie

Chris Hall

Chris has been someone who throws himself into every challenge with a smile and is always looking to support charitable causes important to him by testing his body to the absolute extreme. Whether it's riding across countries, or racing in extreme conditions, he hopes to inspire others to try something new and out of their comfort zone.

Country: United Kingdom

Social: @chrishallrides

Fred Van Lierde

Frederik has been riding Cervelo since 2008. He won the Ironman World Championship in 2013 and 5 Ironman Nice titles in his career. He’s jumped to the other side of things practicing ‘active listening’ as a Triathlon Coach and Assistant Physical Training Instructor.

Country: Belgium

Social: @frevanlierde

LISA BENTLEY

In the course of her career, Lisa has won 11 IRONMAN races, 11 IRONMAN 70.3 races, several top 5 finishes at the IRONMAN World Championships, represented Canada on multiple National Teams and at the Pan American Games and was ranked top 5 in the world.

Country: Canada

Social: @lisa_bentley123

MATTHIAS SCHINDLER

Matthias lives and loves an active lifestyle. His strength is discipline but passion and joy are also crucial to him. Pushing his own limits and enjoying it, sums up what motivates him most.

Country: Germany

Social: @matthias_schindler_official

MATT LIETO

Matt Lieto took the long road to be at the top of the gravel scene, losing 85 lbs in his 20’s, then racing triathlon professionally in his 30’s, and now pushing around the youngsters in his…well, never mind. Matt’s joy for exploration has had him riding gravel for decades, and now he uses that experience, and his old man strength to find new challenges to keep things spicy.

Country: United States

Social: @mattlieto

REESE RULAND

Reese enjoys spending her time exhausting herself in the mountains and desert, normally on a bike but is known to dabble in ultra trail running. She is a pop tart enthusiast, and mom to two French Bulldogs, Loaf and Oatie. When she's not out on some big adventure, she enjoys working with athletes on developing a healthy relationship with endurance sport and their bodies.

Country: United States

Social: @reeseruland

SIKA HENRY

Sika is the first Female African American Pro Triathlete. After a traumatic cycling accident in 2019, Sika came back five months later and placed 6th (female amateur) at IRONMAN 70.3 Augusta and crossed the finish line at the IRONMAN World Championships in Kona two weeks later. From collegiate high jumper to two-time marathon winner, Sika looks forward to joining the pro ranks.

Country: United States

Social: @sikahenry

TIM REA

Tim Rea is a retired Professional Triathlete now focusing on life after triathlon—gravel racing, long adventure rides and finding new cycling challenges to push himself where ever he can. Tim’s favorite bike is his 2021 R5 Classics Edition.

Country: United States

Social: @timrea

Caroline Dezendorf

Caroline is never one to shy away from a challenge, balancing a career in science education with elite gravel and mountain bike racing. Caroline feels at home on the race course earning podium finishes in some of the world's premier gravel, mountain bike, and cyclocross races. But her true passion is in supporting others to pursue their passions. Caroline coaches her local NICA mountain bike team and is involved in initiatives to get more girls on bikes.

Country: United States

Social: @caroline_dezie

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